Following a trend to make the leaders of the Church visible across all social media platforms, the First Presidency joined the ranks of Instagram this month, meaning all of the Apostles now have accounts on the photo-based social media platform.
Members of the Quorum of the Twelve Apostles started appearing with official accounts on Instagram earlier this year, starting in July, and have been using the platform regularly in conjunction with other platforms like Facebook and Twitter to help spread the message of the gospel of Jesus Christ. But members of the First Presidency did not appear with official accounts on Instagram until Nov.1, when an account for President Russell M. Nelson, President of The Church of Jesus Christ of Latter-day Saints, posted a photo following his recent tour of South America.
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Why would Nelson challenge women to spend 10 days away from such divinely given blessings?“We have been tremendously blessed in recent years to reach people around the globe with messages that promote faith in Jesus Christ in ways that simply were not possible when I was a young man — or even a young father,” said Elder D. Todd Christofferson, of the Quorum of the Twelve Apostles. “These advancements in communication are a blessing. We expect to continue to utilize digital channels — such as Instagram — that best help us in our desire to share the Savior’s message of hope, love and peace.”
It makes you wonder what was really behind Nelsons attempt at getting women off social media for that 10 day period.With 72 percent of teenagers using Instagram on a daily basis, according to Newsroom, the platform is a great way for Church leaders to share messages of love and hope with the youth and young adults of the Church and exemplifies the efforts to connect with them on a more personal level.